Rocks resting peacefully in sand, symbolizing the hidden subconscious money blocks that cause undercharging in business

E151 - The Subconscious Reason You Undercharge

October 03, 20251 min read
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Show Notes

You know that moment when you think you should raise your prices, but the second you say the number in your head your whole body tightens. That is not strategy failing you, that is your subconscious running the show.

In this episode, you'll hear:

  • Why childhood programming makes charging more feel unsafe.

  • The hidden beliefs that keep women undercharging and overdelivering.

  • Why affirmations and mindset hacks cannot override deep identity patterns.

  • How undercharging shows up in blurred boundaries, anxiety, and stalled growth.

A powerful client story that shows how shifting identity can make high ticket pricing feel calm and natural

If you are an established woman in business with results, but you know you are holding back from your next leap, email me MINDSHIFT. I will send you a short application and we can see if we are a fit.

I have very limited one to one spots available, so it is first come first served.


Transcript

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Michelle Smit

Online business strategist & subconscious transformation coach

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